Catalog Design & Production

I specialize in designing and producing large-scale catalogs with clean layouts, smart organization, and sharp attention to detail—from concept to delivery.

Overview

What I do

Designing and handling the production of catalogs involved overseeing every stage of the creative and technical process. I began by conceptualizing and designing visually appealing layouts, ensuring they aligned with the brand’s identity and the catalog’s purpose. This included organizing content, selecting typography, creating graphics, and determining the overall aesthetic to engage the target audience.

On the production side, I managed the details essential to bringing the catalog to life. This included preparing print-ready files, working with high-resolution images, maintaining consistent color profiles, and ensuring accurate pre-press setup. I also coordinated with printers, handled proofing to ensure quality, and monitored the production timeline to meet deadlines. My role ensured a seamless transition from design to the final printed product, achieving both creative and functional excellence.

This is a 12 page folded gatefold catalog for real estate marketing designed and produced by Christopher Gaccione
This is the front unfolded side of a 12 page gatefold catalog for real estate marketing designed and produced by Christopher Gaccione
This is the back unfolded side of a 12 page gatefold catalog for real estate marketing designed and produced by Christopher Gaccione
This is the cover for a Swan Hellenic cruise itinerary catalog produced by Christopher Gaccione
This is a spread for a Swan Hellenic cruise itinerary catalog produced by Christopher Gaccione
This is a catalog cover produced by Christopher Gaccione for Hebridean Princess cruise itinerary catalog.
This is a catalog spread produced by Christopher Gaccione for Hebridean Princess cruise itinerary catalog.
This is a cover of a catalog produced for MSC Cruises by Christopher Gaccione.
This is a catalog spread produced by Christopher Gaccione for MSC Cruises, Martha Stewart themed itinerary.
This is a catalog spread done by Christopher Gaccione for MSC Cruises.
This is a catalog spread done by Christopher Gaccione for MSC Cruises.

Challenges 

creating consistancy & automation

By mastering Adobe InDesign, I leveraged style sheets and master pages to create consistency and automation in catalog design and production. These tools ensured standardized formatting for text, paragraphs, and recurring elements, streamlining workflows for large catalogs over 100 pages. Advanced features like nested styles and GREP (Global Regular Expression Print) allowed me to handle complex layouts and revisions efficiently, delivering polished, cohesive designs with speed and precision.

This is the cover for an AvMed brochure produced by Christopher Gaccione.
This is a chart designed and produced by Christopher Gaccione for AvMed Health Insurance.
This is a catalog cover designed and produced by Christopher Gaccione.
This is a catalog spread designed and produced by Christopher Gaccione.

Results

The solution

My expertise in creating, designing, and managing complex production processes offers employers a complete solution for delivering high-quality, efficient, and visually engaging projects. By mastering tools like Adobe InDesign, Illustrator, Photoshop and streamlining workflows with consistency and automation, I ensure precision, creativity, and reliability—qualities that make me an invaluable asset for any team seeking a skilled graphic designer.

Work With me.

Elevate your brand with a graphic designer who combines creativity, precision, and efficiency. Let’s bring your vision to life—hire me to deliver impactful designs and flawless production that exceed expectations.